Happiness Is a Pyramid Scheme — You Need 5 People to Make It Work

A scientific study proves self-care can only take you so far.

Forget meditation apps, Tony Robbins seminars and all-inclusive wellness retreats. Happiness’ business model is pyramid-shaped.

A research article in The Journal of Positive Psychology says happiness comes from “making others feel good, rather than oneself.”

Very in fashion with the pyramid scheme model: you can make your first steps towards happiness on your own — read self-help, maybe do some yoga — but if you really want to make it, get your friends and relatives involved somehow.

I think this is a refreshing pivot. Pyramid schemes used to be all about scammy tactics to trick people into buying over-hyped multivitamins and surface cleaners.

Now it could be the model that helps us understand what makes us happier.

Happiness’ secret ingredient is “relatedness,” researchers say
Relatedness is a basic psychological need.
Some people think if we were not restrained by laws and moral codes, society would immediately spring into a rioting rampage of rape and murder and robbery. But our brains are wired to feel good when we nurture a sense of collaboration and community.

We evolved to scratch each other's backs, and given how anatomically difficult it is to do it on your own, I believe Mother Nature wanted us to figure out we need one another after all.
Like in any pyramid scheme, happiness is rigged against individuality.

The researchers tested it: you can’t hack relatedness by sending good vibes back to yourself. And that’s why most happiness-seeking models don’t ultimately work: they lack this sense of community.

Self-help, for one, has ‘self’ in its title
That should be a red flag.

Although I’m not saying we should neglect ourselves. I eat healthily, meditate and exercise, get my hours of sleep and sunshine, and drink lots of water (and since that kidney stone catastrophe of 2019 I’ve been extra diligent with that last one).

I don’t think we could be physically and emotionally inclined to make others feel good unless we’ve done a bare minimum of self-directed work.

But you know. Self-care can only take you so far.

To keep improving your happiness levels, ditch the “self” and embrace the “help.” There’s no “I” in “next level.”

Can money buy happiness?
Getting the millions with a B is another one of those self-centered tactics that won’t work. It’s a pity some of us will remain skeptical right up until we’re crying in our Lambo.

Here’s the thing: material wealth only increases happiness as far as our basic needs go. Once those are satisfied, the Musk bucks and Buffet bills won’t make our lives any merrier.
Speaking of pyramids, do you know about Maslow’s hierarchy of needs?

Money can take you into the first floor of the pyramid, the physiological needs, and up to the second floor, the safety needs.

But once there, there is no more material deprivation to relief. Money can’t buy a VIP ticket to the penthouse of that pyramid: self-transcendence. The pinnacle of human fulfilment, where we find ourselves transcending the ego and focusing on something bigger.

What about going spiritual?
Those who don’t know how to set up funnels to get rich may opt for detachment instead.
There are plenty of legitimate reasons why trying spirituality, studying Buddhism, going monastic, and meditating your way out of the illusion of the self.

But spirituality’s been capitalized into yet another product for the “Health and Wellness” aisle.
And if it were the ultimate solution, I’d expect Andy Puddicombe not to come back from the Himalayas after 10 years, meditating 16 hours a day, to create a subscription-based meditation app.

Some of us just crave the frenzy of the west. As for me, I’m a writer. I need to be one with everything, but through an internet connection — which I suspect is something the Himalayas are in scarce of.

Philosophy can make you wiser — and sadder
Tell me if a cheerful person could’ve come up with the trolley problem:
A runaway train is headed towards 5 workers on a railway line. The only way to save the workers is to operate a lever that would make the train go down a side rail. Problem is, there’s another worker on that one too. So, do you leave the lever untouched and have 5 workers killed, or do you switch the lever, killing the one worker on the side rail, but saving the other 5?

I get philosophy it’s meant to make us wiser, sometimes by testing our moral virtue with thought experiments. But it doesn’t work for me. I’d prefer to imagine the 6 workers and me over a barbecue.
In fact, it seems that if you drift too much into philosophical self-absorption, you’re bound to become depressive about existence. All for something that, in the end, no one cares about.

Or as Plato put it: “That man is wisest who, like Socrates, realizes that his wisdom is worthless.”

Self-centric tactics out of the way — how do we make others feel good?
Here’s how I’m doing it: I don’t try to force it. Because that would be inauthentic, right? That would be the ol’ self-centric impulse showing, trying to hack my way to greater happiness.

Instead, if the opportunity to make someone else feel good presents itself naturally, I take it.
Even the little things can make an impact. In one study, researchers approached people that had just park their cars, gave them a few quarters, and told them to either feed their own parking meter or the meter of a stranger. Participants showed a greater lift in happiness levels when they fed others’ meters.
But again, it’s the genuine gesture, not the quarters, that made them feel good. It’s the magic of relatedness, available to everyone and everywhere.

You don’t need a researcher approaching you on the street after parking your car. Just get your head out of your ass and pay attention to these opportunities.

One final tip from the pyramid scheme canon
Just recruit five people.
You know how it goes: make five people feel good, because if they make five more people feel good, and then those make five more people feel good…

It sounds like an impossibly large chain, but if you do the math, you’ll see we can repeat this cycle only 14 times. After 14 cycles, you run out of people on the planet. That shows the true, shady nature of pyramid schemes — but also, how easy it could be to spread The Good Vibes.
So now you have a legitimate reason to message your aunt on Facebook, without any pressure to segue the conversation into selling her a disinfectant.
Go make those five people feel good.

By Loudt Darrow
​Photo by arash payam on Unsplash (modified by author)